Peoplearebeinglured(引诱)ontoFacebookwiththepromiseofafunfreeserviceanddon’trealizethatthey’repayingforitbygivinguploadsofpersonalinformation.Facebookthenattemptstomakemoneybysellingtheirdata(
People are being lured(引诱) onto Facebook with the promise of a fun free service and don’t realize that they’re paying for it by giving up loads of personal information. Facebook then attempts to make money by selling their data(资料) to advertisers that want to send targeted (目标的)messages.
Most Facebook users don’t realize this is happening. Even if they know what the company is up to they still have no idea what they’re paying for Facebook because people don’t really know what their personal details are worth.
The biggest problem however is that the company keeps changing the rules. Early on you could keep everything private. That was the great thing about Facebook—you could create your own little private network. Last year the company changed its privacy rules so that many things—your city your photo your friends’ names—were set by default(默认) to be shared with everyone on the Internet.
According to Facebook’s vice president Elliot Schrage the company is simply making changes to improve its service and if people don’t share information they have a “less satisfying experience.”
Some critics think this is more about Facebook looking to make more money. Its original business model which involved selling ads and putting them at the side of the page totally failed. Who wants to look at ads when they’re online connecting with their friends?
The privacy issue has already landed Facebook in hot water in Washington. In April Senator Charles Schumer called on Facebook to change its privacy policy. He also urged the Commission to set guidelines for social-networking sites. “I think the senators rightly communicated that we had not been clear about what the new products were and how people could choose to use them or not to use them ” Schrage admits.
I suspect that whatever Facebook has done so far to invade(侵犯)our privacy it’s only the beginning,which is why I’m considering deactivating(撤销) my account(账号). Facebook is a handy site but I’m upset by the idea that my information is in the hands of people I don’t trust. That is too high a price to pay.
【小题1】What do we learn about Facebook from the first paragraph?
A.It is a website that sends messages to targeted users. |
B.It makes money by putting on advertisements. |
C.It earns money by selling its user’s personal data |
D.It provides a lot of information to its users |
A.They don’t know their personal data enriches Facebook |
B.They are unwilling to give up their personal information |
C.They don’t identify themselves when using website |
D.They care very little about their personal information |
A.To help its users make more friends |
B.To obey the Federal guidelines |
C.To make money by attracting more users |
D.To offer better service to its users |
A.Setting guidelines for advertising on websites |
B.Setting rules for social-networking sites |
C.Stopping sharing user’s personal information |
D.Removing ads from all social-networking sites |
A.He is dissatisfied with its service. |
B.He finds many of its users untrustworthy. |
C.He doesn’t want his personal data badly used. |
D.He is upset by its frequent rule changes. |
【小题1】C
【小题2】A
【小题3】D
【小题4】B
【小题5】C 解析
分 析:
文章的主题围绕当下很受欢迎的社交网站Facebook,揭露其将用户资料出售给广告商。而大多数用户并未意识到这一点,因为他们并没有意识到个人资料的重要性。作者的态度和立场非常鲜明,并表示考虑注销自己的账户。
【小题1】细节题:根据第一段中“ Facebook then attempts to make money by selling their data(资料) to advertisers that want to send targeted (目标的)messages.”Facebook通过向广告商出售他们的数据赚钱,广告商想利用这些数据发送有针对性的信息。故选C。
【小题2】细节题:根据第二段中“Most Facebook users don’t realize this is happening.”大部分Facebook用户并没有意识到这种事情的发生,可知大部分用户并不知道他们的信息资料被卖给了广告商。故选A。
【小题3】细节题:根据第四段中“ the company is simply making changes to improve its service”公司做这种简单改变是为了提升服务。故选D。
【小题4】细节题:根据第六段中“He also urged the Commission to set guidelines for social-networking sites.”他还敦促欧盟委员会为社交网站设置指导方针。故选B。
【小题5】细节题:根据最后一段中“I’m upset by the idea that my information is in the hands of people I don’t know. That’s too high a price to pay”可知作者就是对个人信息泄漏这件事情不满。故选C。
考点:
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