SouthwestAirlines:WagingWarinPhillyBATTLESTATIONS!InMarch2004,USAirwaysCEDDavidSiegeladdressedhisemployeesviaaWeb-cast.”They’recomingforonereason:Theyarecomingtokillus.TheybeatusontheWestCoast,theybeatusinBalti

Question

Southwest Airlines:Waging War in Philly
BATTLE STATIONS!
In March 2004,US Airways CED David Siegel addressed his employees via a Web-cast.”They’re coming for one reason:They are coming to kill us.They beat us on the West Coast,they beat us in Baltimore,but if they beat us in Philadelphia they are going to kill us.” Siegel exhorted his employees,emphasizing that US Airways had to repel Southwest Airlines when it joined the competition at the Philadelphia International Airport in May—or die.
On Sunday,May 9,2004,at 5:05 A.M.(yes,A.M.),leisure passengers and some thrift-minded business people lined up to secure seats on Southwest’s 7A.M.flight from Philadelphia to Chicago—its inaugural flight from the new market.Other passengers scurried to get in line for a flight to Orlando—and why not?A family of six indicated it bought tickets for $49 each day,or $98 round trip.An equivalent round-trip ticket on US Air would have been $200.

Answer 1

BATTLE STATIONS!
战斗站!
In March 2004,US Airways CED David Siegel addressed his employees via a Web-cast.”They’re coming for one reason:They are coming to kill us.They beat us on the West Coast,they beat us in Baltimore,but if they beat us in Philadelphia they are going to kill us.” Siegel exhorted his employees,emphasizing that US Airways had to repel Southwest Airlines when it joined the competition at the Philadelphia International Airport in May—or die.
2004年3月,美国航空公司员工讲话CED大卫这部通过Web-cast.“他们正为一个原因:他们是来杀我们.他们战胜了我们在西海岸,他们战胜了我们在巴尔的摩,但是如果他们打败了我们在费城他们要消灭我们.“西盖尔力劝他的雇员,强调美国航空公司不得不击退西南航空公司加入竞争,在费城国际机场May-or死.
On Sunday,May 9,2004,at 5:05 A.M.(yes,A.M.),leisure passengers and some thrift-minded business people lined up to secure seats on Southwest’s 7A.M.flight from Philadelphia to Chicago—its inaugural flight from the new market.Other passengers scurried to get in line for a flight to Orlando—and why not?A family of six indicated it bought tickets for $49 each day,or $98 round trip.An equivalent round-trip ticket on US Air would have been $200.
周日,2004年5月9日,在上午5:05(是的,点),休闲旅客商务人士和一些thrift-minded排队安全席位的早上7点就西南.飞机从费城Chicago-its就职逃避的新市场.其他乘客窜到排队领取一次飞行,Orlando-and为什么不呢?一个六口之家表示门票$ 49每一天,或98美元的来回票.我们一个等价的来回票空气会一直200美元.